How to join the Kick Partner Program, make more money on Kick

Kick has continued to shape and grow the Kick Partner Program, previously known as the Kick Creator Incentive Program, which is designed to assist streamers in getting started on the platform and helping them to make more money. These efforts have resulting in changes to the program’s requirements over the past few months, and we’ve assembled everything you need to know about the Kick Partner Program in its latest form.

Kick joined the streaming race in 2022 as a direct competitor to Twitch. The streaming platform boasted fewer regulations during a time when streamers felt Twitch was being heavy-handed with its rules by taking away the opportunity to stream certain types content, such as gambling and betting. Since then, Kick has amassed thousands upon thousands of streamers and creators, plus even more viewers, all while offering better revenue incentives than its competitors.

What is the Kick Partner Program?

The Kick Partner Program is essentially a more efficient way for content creators to get paid for streaming on Kick. Streamers are compensated based on the success of their streams, as well as through their channel’s paid subscribers. The program was launched in 2024 as the Kick Creator Incentive Program and has already distributed nearly $50 million to partnered creators on Kick.

The first way to get paid is through streaming. The number of viewers — both total and concurrent — as well as the duration of the stream will be calculated into how much the streamer earns on Kick. The second way is through subscriptions. As a way to better compete with Twitch, Kick offers a 95% cut of its subscriber revenue to content creators, only keeping 5% to itself. That’s a massive improvement on what’s offered by top competitor Twitch, which takes 50% of subscriber revenue from most streamers.

Kick Partners who aren’t prepared to stream content exclusively on Kick are allowed to stream their content on other platforms via multistreaming, but these streamers will only receive 50% of the resulting Partner income.

What are the requirements for becoming a Kick Affiliate?

The minimum requirements for becoming a Kick Affiliate are to stream on the platform for at least five hours and to accrue at least 75 followers on one’s channel. One of the first steps to qualify for the Kick Partner Program is to become a Kick Affiliate, which enables streamers to receive subscriptions. Thus, anyone interested in pursuing the Kick Partner Program will first need to pursue the Kick Affiliate requirements.

Fortunately, these requirements are quite low, meaning that most any established content creator should be able to pass them and qualify for affiliate status. Once these requirements are met, streamers can start receiving revenue from subscribers, and this can lead to partnership with the platform.

How to get verified on Kick

After becoming a Kick Affiliate, the next step towards earning partner status is to become verified on Kick. These are the current requirements for being verified on Kick, which are based on the most recent 30 days of activity for a streamer:

• Stream for 15 hours within the past 30 days
• Get a minimum average live concurrent viewership of 50 in the past 30 days
• Have 100 unique chatters in the past 30 days
• Have at least 10 active subscribers in the past 30 days

Getting verified also has a few safety requirements on top of the streaming requirements. The streamer’s account must have a confirmed phone number and two-factor authentication (2FA) enabled. The creator’s username has to have been the same for 30 days. The account must also have at least two on-channel VODs available from the past week. Kick streamers can’t have any Terms of Service violations in their last 30 days — while Kick is more lax in its rules than Twitch, it still has community guidelines which all streamers must adhere to, and violating those guidelines can prevent a creator from partnering with the platform.

How to join the Kick Creator Incentive Program

Kick originally launched the Kick Creator Incentive Program as a way for streamers to make more money on the platform, and it has since rebranded that effort as the Kick Partner Program. Regardless of its name, joining the program necessitates meeting a few different metrics and requirements. Kick has stated that the metrics for its Partner Program may continue to change in the days to come, and that possibility is in part represented by its early name change. But there are set requirements in place right now that any interested streamer must observe.

First, the streamer’s Kick account must be verified before prior to applying. The account must also be in good standing with Kick, abiding by the platform’s Terms of Service, Community Guidelines, DMCA Policy, and any other requirements related to its rules and guidelines. Check that your account has a filled out its “About” section, complete with links to any social media channels.

When it comes to streaming, Kick streamers must have a minimum of 75 live concurrent viewership in the past 30 days, have streamed for 30 hours in the past month, have 250 unique chatters in the past 30 days, and a minimum of 25 active subscribers in the past month. The account must also have 250 followers minimum and at least three VODs made in the last 30 days.

Streamers can track their progress towards meeting the Kick Partner Program requirements in the Kick dashboard via the “Achievements” section. If a creator reaches all of these requirements, they can email Kick at kickpartners@kick.com from the email associated with their Kick username. Note that membership is not guaranteed even if all of these requirements are met.

How to generate revenue with the Kick Partner Program

Not every stream will automatically generate new revenue just because a streamer is part of the Kick Partner Program. There are some regulations that must be observed for streamers looking to make more money through the program, including the types of streams and the streamer’s behavior.

Streams that are in the following specific categories cannot be monetized through the Kick Partner Program:

• Just Sleeping
• Watch Party
• Other

Likewise, streams that fall under any of Kick’s gambling categories cannot be monetized through this partnership.

Streams that are full of “unoriginal content” may not be eligible for additional revenue. Streamers also can’t manipulate views, metrics, or delete their VODs, with exceptions for deletion only being made when private information has been inadvertently leaked during a stream.

Streamers have to follow Kick’s guidelines while in the Kick Partner Program. This means following the Terms of Service, Community Guidelines, and more. Streamers also can’t make false statements or partake in actions that go against the guidelines. Kick warns users to not damage its reputation in any way.

If streamers plan to multistreaming, they are required to toggle the “Multistreaming” option before they go live on any other platforms. While multistreaming, content creators can only earn 50% of the usual revenue they’d receive for the stream via this partnership.