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The market is always growing and being hit with cutting-edge innovations, meanwhile, more and more countries are creating a legal and regulated online gambling framework. As a result, new betting sites are popping up ever-increasingly regularly.
As experts, it is our job to help you sort the good from the bad, which is exactly what we have done below. As well as that, you can also take a look at our top tips to help you choose the ideal sports betting site for your needs.
As an online gambling expert, I would never discourage any of you from exploring new avenues. However, as is the case with anything in this life, it’s important to be aware of the pros and cons of betting on a new site.
While there are lots of sportsbooks currently available, you should only play at those online betting sites that can be counted on to give you a legal, safe and enjoyable experience. Thankfully, it’s now pretty easy for you to go straight to the best new betting sites available in your location. This is because you just need to check out the banners on this page and you’ll see several excellent new sportsbooks who can each be counted on to give you a better way to play.
These new betting sites have been selected because they are licensed and regulated in your location to ensure that you can bet on sport in a way that is legal and safe. Plus I’ve checked each of these sites to make sure that they serve up nothing but great odds while giving your superior bonuses too, Perfect for enjoying the ultimate betting experience.
There are few things that I enjoy more than hunting down new betting sites and seeing how they compare against some much more established brands. By and large, I’ve found that most new sportsbooks do a good job in getting the basics right, while offering a bunch of upgrades. Here are just a few of the things that I love about new betting sites:
There’s always something fresh and exciting about opening up a new sportsbook for the first time. It’s almost like the brand is excited about letting you bet on its odds and this feeling is contagious. Definitely preferable to some established sportsbooks who are happy to rest on their laurels.
Many new betting sites are keen to implement the latest features to give you an updated betting experience. This means that you’ll probably be able to enjoy cool features ranging from cash out betting sites and live streaming to the ability to request your own odds. As such, it’s always fascinating to see what features will be included at the next new betting site to come along.
Because new betting platforms are recently launched, it usually means that they have little option but to implement the latest technology on their sites. This has the bonus effect of including all of the latest SSL encryption to safeguard your potentially sensitive personal information and deposits.
New betting sites face a tough challenge in entering the fiercely competitive online sports betting market. One way that these new brands can get your attention is to put on a particularly attractive betting bonus. This means that you can often sign up to these new betting sites for the first time and get lots of extra betting credit to play with. Just remember to read the small print of these deals first.
I’ve found that the majority of new betting sites have given me a great way to bet on sport. However, there have been a handful of new brands who’ve left me less than impressed. This has usually been due to the following reasons:
A new betting site is likely to be relatively untested. This means that you might encounter things like broken links, missing information or even some potential glitches in how you make your bets.
Each year sees a handful of sportsbooks folding due to the tough market conditions. These frequently include some new betting sites who simply weren’t able to get a decent market share. So be sure to consider this before you make a big deposit.
It can take a fair amount of financial muscle for sportsbooks to be able to put on consistently competitive odds while offering you lots of bonus bets. The fact is that many new betting sites are unable to match some of the more established brands in this regard.
Explore new betting sites for 2025 and don’t miss out on Betway’s latest codes for exclusive offers.
One of the biggest reasons to play at new betting sites is the fact that these brands love to put on some eye-catching welcome offers. So if you visit any of the sportsbooks featured in the banners of this page, there is a fair chance that you will be able to pick up one of the following deals:
| Bonus Type | Example | How it works |
| Matched Deposit Bonus | 100% up to $100 | Get extra betting credit that is determined by the size of your opening deposit |
| Losing Bets Refund | 100% up to $1000 | Get your betting net losses refunded with cash or promo credit |
| Bonus Bets | Bet $10 get $30 | Make a qualifying bet, and the sportsbook will give you bonus bets to use for more sports betting |
Many new sportsbooks will put on a matched deposit bonus for new customers. This is where you just have to sign up to the betting site for the first time, make a qualifying deposit, and this amount will be matched by the sportsbook. From here, you can use this promo credit to enjoy much more sports betting without spending anymore of your own cash.
These deals are a great option for anyone new to sports betting and sports betting bonus. They work simply by refunding your net losses up to a certain amount. The key thing to remember here is that your refund might not come in the form of withdrawable cash. Instead, you might receive promo credit that you have to use for more sports betting.
Lots of new betting sites will put on bonus bets for new customers. Here, you just have to sign up to the sportsbook, make a qualifying bet and then the betting site will give you bonus bets in return. These bonus bets can simply be used as stakes for even more sports betting.
Explore new betting sites for 2025, then check out if Vulkan.Bet Casino is legit in our comprehensive review.
I’ve found that new betting sites usually offer you the chance to bet on all major and minor sports taking place all over the world. This means that you should be able to sign up to any new sportsbook and find bets for your favourite sport – regardless of how obscure it is. Here is just a quick overview of just some of the sports featured at all good new sportsbooks:
Now that we’ve introduced you to the best and newest sites to hit the online betting market in 2025, we’d like to share some of our expertise with you. Below, we have highlighted some of the main things that we take into consideration when rating betting sites:
Before we go, here are a few of our top experts’ tips and things to consider before you sign up and bet with a new online bookie:
New sites are not yet going to be as widely tested, so it’s important to see what experts like us think before you sign up.
As well as consulting the experts, you should also check sites like Trustpilot to see what current users think.
From the bonus TC&s to the privacy policy, always read the small print yourself to make sure the site is safe and legit.
When making a deposit on a new site, use a payment method that you have used previously and trust, such as PayPal, credit card or Apple Pay.
Most new sites have 2FA login technology built-in or available through Google Authenticator. Whatever the case, we strongly advise setting it up to protect your account.
If you are looking for a new betting site, either because you are new to the game or are outgrowing your current provider, there are a couple of things to keep in mind. First of all, make sure to register with a reputable and legal provider, such as one of those suggested by our experts in this article. Secondly, consider which site is right for you – don’t just jump at the first shiny new toy that you see.
Remember that you can always revisit us here at Jaxon to find out about the best new betting platforms as and when they are released online.
New sportsbook brands are appearing on the market on a regular basis. To find out which new sports betting sites have piqued my interest, you’ll need to check out my detailed guides and reviews.
My top-rated new betting sites right now can be found within the banners of this page. All recommended sites have been deemed safe, innovative, and legal to operate in your area.
You can find new and exclusive betting promotions detailed in my sportsbook and bonus reviews. To help get you started, I’d suggest checking out the on-site banners to find recommended bonuses available in your area.
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